MSM influence is waning, readership numbers crumble, viewers
The Mainstream Media’s Last Stand
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This is it! The 2012 Election is all about the future of America either returning to sanity and her fundamental roots of hard work, fairness, and less government—or moving “forward” into a socialist dung heap.
But this election is also about the controlling liberal media. It’s the media’s last stand. There is a realization that the MSM influence is waning. The New York Times and other print media have seen their readership numbers crumble as Middle America chooses to seek out other forms of information.
The “big 3” networks ratings along with CNN, once the main disseminators of news (albeit biased) continue to flounder in the shallow end of the pool. The MSM sees this election as do or die. It is truly about their survival, their relevance, their influence—and they will stop at nothing to keep the country moving “forward” into the abyss.
After years of liberal colleges churning out liberal advocacy journalists, the power of the MSM is being tested in the most extreme manner. The attempt to hold on to a presidency they see as emblematic of their own values must end in Obama’s re-election for them to remain meaningful. This is more about them holding on to power as it is a president getting a second term.
Nothing they can write, nothing they can broadcast, nothing they can pixelate in their attempt to demonize Republicans can bring into focus any positive achievements by their hero. In reality, the MSM truly sees this as an election that will either solidify their influence or bring about a notice in the obituaries.
There is nothing the MSM can do to motivate a disenchanted middle class that four years ago bought into the hype of a mirage which they helped create. Not caring about whom Barack Obama was as much as what his presidency might mean to the progress of liberalism in America, they never vetted the candidate. The “story” of history being made was greater than the truth. Now, almost four years later, there is no more contagious hope and change surrounding a failed presidency. The disdain Obama has shown for the MSM is obvious in his lack of access to them, preferring to field interviews from People Magazine and late night entertainers.
And yet—they continue to carry water for an ideologue whose obvious contempt for any media that would even question his hard work and dedication to moving “forward”. Here’s the clincher: Barack Obama isn’t fooling the masses anymore. And the MSM knows it. This is truly a case of exercising what is left of their fading glory. It is in essence, the MSM’s Last Stand.Dave Macy -- Bio and Archives | Click to view Comments