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Intuitive site offers a better guest experience and more opportunities to share

WestJet Vacations launches a redesigned westjetvacations.com

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- Guest Column  Thursday, November 24, 2011
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CALGARY, - WestJet Vacations this week unveiled a new westjetvacations.com, the site responsible for providing vacation package bookings for the airline. Merging into the existing structure of westjet.com, the new site offers guests the opportunity to book both flights and vacations through a simple, intuitive and consistent website.

The site’s new features include:

  • Destination and hotel guides that feature the best of each WestJet destination. From photo and video galleries to local attractions, agents you can choose, filter, compare and sort by price.
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  • Intuitive mapping options that allow guests to view the location of their hotel in comparison to the airport and within the landscape of the country.
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  • Social media sharing capabilities for each destination allowing guests to share their travel plans with friends and family on Facebook and Twitter.
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  • An improved online booking process and the ability to split credit card payments between two cards.
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  • Purchase buttons on nearly all site pages, making guest selection and booking options readily available.

In addition to these new features, WestJet’s own user-generated content, Guests Know Best, will house photos, videos, written reviews and ratings about WestJet destinations and hotels from guests who’ve been to the area.

“We’re so pleased to offer a website that truly showcases our vacation offerings,” said Chris Avery, Vice President and General Manager of WestJet Vacations. “The site integrates what most guests consider when purchasing a vacation package. With information, resources and guest feedback combined with great selection and the unique ability to customize the duration of your vacation and take advantage of WestJet’s extensive flight schedule, our guests can be confident they’re receiving a great vacation experience alongside good value.”

The launch of the site is also an important strategic milestone in the airline’s ongoing efforts to improve its level of service to its francophone guests. For the first time, a French version of westjetvacations.com is now live alongside the new English site, complementing the introduction of a French WestJet Vacations brochure, now in circulation. In addition, French-speaking call centre agents are now available between 6 a.m. and 9 p.m. MT seven days a week.

About WestJet

WestJet is Canada’s favourite airline, offering scheduled service throughout its 71-city North American and Caribbean network. Inducted into Canada’s Most Admired Corporate Cultures Hall of Fame and named one of Canada’s best employers, WestJet pioneered low-cost flying in Canada. WestJet offers increased legroom, leather seats and live seatback television provided by Bell TV on its modern fleet of 96 Boeing Next-Generation 737 aircraft. With future confirmed deliveries for an additional 39 aircraft through 2018, WestJet strives to be one of the five most successful international airlines in the world.

About WestJet Vacations

WestJet Vacations provides guests with affordable, reliable and easy-to-book travel experiences to 44 destinations in 12 countries, including the United States, Mexico and the Caribbean. Leveraging WestJet’s fun and friendly image, extensive network and world-class guest experience, WestJet Vacations offers guests a great flight schedule and a wide variety of hotel and resort options to create fun and affordable vacation experiences.

Connect with WestJet on Facebook
Follow WestJet on Twitter
Subscribe to WestJet on YouTube



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