From the moment the Trayvon Martin shooting rose to the national spotlight, the story became entangled in the nation's diseased dialogue on race. Racial arsonists like Al Sharpton and Jesse Jackson descended on the scene at the head of the left-wing lynch mob to force a verdict of guilty on Zimmerman because he was allegedly white. Without the benefit of evidence, George Zimmerman became a caricature of everything lynchers like Sharpton and Jackson claim America to be--hateful, bigoted and indifferent to the loss of African-American life.
Thus, provoked by years of race-baiting from the left, many conservatives have responded in kind, indulging in a parallel demonization campaign of Trayvon Martin designed as a protest against past injustices by civil rights racists against whites (think no further than the destruction of Paula Deen and the acquittal of O.J. Simpson).