By W. Gifford-Jones, MD and Diana Gifford-Jones —— Bio and Archives--September 16, 2023
There’s a Gifford-Jones Law that says, “Never accept radiation you don’t need.” But a dangerous new medical trend is breaking this law. What’s the worry? Across North America, some private clinics are now promoting the promise of early detection of disease to healthy people. In return for a fee, buyers get whole-body screening using a variety of diagnostic imaging equipment.
These promoters don’t have to be marketing stars. People naturally fret about their mortality and become receptive listeners. It’s wrong to profit on those fears.
But the trend is catching hold. The sell is easy when the hope is early detection of a small cancer. “You may not have any symptoms as yet,” they’ll pitch, “and an early catch means high likelihood of a cure.”
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