Google really has a much bigger footprint when it comes to tracking and profiling the everyday lives of billions of people...And it's often very invasive and very sensitive information. Many people try to Google search what they wouldn't even tell their own partner. -- Wofie Christl
In 2012, Facebook engineers allowed the Obama campaign to scrape approximately 100 million Facebook profiles, and related data, in order to influence voters in the election. The NY Times, in 2013, praised the Obama campaign engineers as "Digital Masterminds." According to Carol Davidsen, Facebook looked the other way because Facebook was "on their side." However, Cambridge Analytica was not on Team Obama or Team Hillary, and the digital masterminds of yore have now become a threat to not only privacy rights of consumers, but the political power structure of the Democrat party.