N.Y. Times To Stick With Print Despite Losses

Business Insider’s Joe Pompeo is reporting that New York Times Co. CEO Janet Robinson dispelled any rumors of the Times putting a stop on their standard print operations and switching over to strictly digital distribution. Robinson told analysts on a conference call this morning that the Times “will be printing newspapers for many years to come.” Robinson’s made her assurance in the wake of NYT‘s announcement of third quarter financial declines. Circulation revenues are down nearly 5 percent while print ad revenues dropped by close to 6 percent. Overall, the company reported a net loss of $4.3 million from July through September. Robinson had an easier time shedding some positive light on the company’s online efforts as digital ad revenues increased 14.6 percent last quarter. She discussed Press Engine, the Times‘s promising new app development program set to launch in the fourth quarter. Press Engine is reportedly fetching a licensing fee upwards of $50,000 from publishers. Other digital initiatives that Robinson touched on were the growth of Times‘s business news blog, DealBook, last week’s release of the “full blown Times” iPad app, and the recent partnership with Nate Silver‘s FiveThirtyEight political stats and polling page.