Both sides have spun their versions of what Scott Brown’s decisive upset of Martha Coakley means in political terms. Conservatives cheer the end of the Democrat supermajority in the Senate, Democrats from the President on down characterize the victory of the Republican in true-blue Massachusetts as a symptom of Bush fatigue. But there are some interesting symbolic factors which may be significant for this election year.
First is the widely-discussed pickup truck, a GMC Canyon with 200,000 miles that was Scott Brown’s executive ride. The mere fact that Brown has put 200,000 miles on the vehicle shows that whenever it was new, it was not acquired as a conscious political symbol. Nonetheless, it is.
Trusty trucks with two hundred grand on the odometers are the transportation of choice for middle class working people. They are driven by Americans with mortgages to pay, groceries to buy, and private sector work to do. As Scott Brown has shown, people like this actually live in Massachusetts, much to the surprise of the Democrats in Congress. He is not just “in touch” with the middle class, he is one of them. He knows what they value, where they work, how they live, and how much they’re upset by the Democrats and their drive for nationalized health care.
Brown’s truck is a product of General Motors, a company that once dominated the American market. Barack Obama, during a last-minute campaign stop in Massachusetts before the election, mentioned Brown’s truck often, exhorting voters to pay no attention to the it. “Anybody can buy a truck,” he famously concluded, to cheers from his supporters and derision from his opponents. In fact, since Barack Obama’s administration took billions of taxpayer dollars to buy a controlling chunk of General Motors stock last year, it’s not that “anybody can buy a truck.” The truth is, “Everybody has bought a truck.” Theoretically, all Americans own small portions of General Motors trucks, thanks to Obama’s government takeover of private industry. This symbol was not lost on Massachusetts voters.
Another symbol dismissed by the MSM is Scott Brown’s military service. Brown served thirty years in the Massachusetts National Guard. He has the rank of lieutenant colonel, and serves as the 26th Brigade’s Staff Judge Advocate General. He has experience as an infantry officer and quartermaster officer, is jump qualified, and earned the Army Commendation Medal. All of that requires the dedication and selflessness that characterizes Americans in military service. Brown’s military record was not a focus of his campaign, but it does reveal character.
Pollsters have told us that Americans are rejecting the liberal agenda of the Democrats, but that doesn’t mean they are rushing back to embrace Republicans. Americans have been burned by both parties. They are searching for leaders they can believe in. The same pollsters tell us that while the President’s approval is below 50%, and Congress’ approval is about half that, Americans rate our military as the most highly trusted and regarded of our institutions.
All Senators and congressmen and presidents take an oath to support and defend the Constitution. So does every American who serves in uniform. The difference is that our troops back up their oath with their lives. This fall, there are over two dozen congressional seats where candidates with proud military records are in contention. If American voters are looking for people they can trust and believe in, they may find a record of military service very convincing.
The last symbol is Scott Brown’s bullhorn. While the President, who has given over 400 interviews and over a hundred press appearances–more than any other president in the first year of an administration–bemoans the fact that he hasn’t spoken directly to the American people, Scott Brown did exactly that. He stood up in the bed of his pickup truck, and spoke to the crowds without handlers, without teleprompters, without elaborate Greek revival backdrops. He took his plain-spoken case directly to the voters, and they liked what he said. A bullhorn may sound like an impersonal communication device, but it spoke louder and more convincingly than Coakley and her powerful surrogates.
It also reminded me of the bullhorn George W. Bush used when he stood on the pile of rubble that was once the World Trade Center after September 11th, 2001. The President had borrowed the bullhorn from a veteran firefighter who had spent countless hours digging through the debris in a search for survivors, to commend the crowd of volunteers who were doing the same thing. Someone in the crowd yelled, “I can’t hear you.” Bush replied, “I can hear you. The world can hear you. And the people who knocked down these buildings will hear from all of us soon.”
That’s how to talk directly to the people.
