
This week let’s look behind the scenes, in the labs where doctors and scientists are designing health supplements that address specific goals. What’s motivating them? What are they trying to do? And how successful are they?
There are thousands of natural health supplements on the market – from vitamins and minerals to botanicals and proteins, plus all kinds of things falling into categories like enzymes and fatty acids. Then on top of this, there all the natural therapies offered by physical therapists, chiropractors, acupuncturists, and so on. Collectively, it’s a mega-billion set of industries.
Complicating the scene are corporations, like Proctor & Gamble, Bayer, and Abbott. Going toe to toe in the marketplace with these giants are small businesses, whom we can say from working with them for so many years, are the experts most worth listening to.
