Politicians representing both parties are routinely issued talking points to be disseminated via whatever media is convenient. It is standard operating procedure. The words used are likely prepared by lawyers to stretch the mantra just far enough. The notion is to prevent presenters from going off script and betraying themselves as just ordinary fools.
It is easy to recognize talking points because they are almost never related to the topic at hand or the questions from an interviewer requiring an appropriate answer. The presenter is required to maintain a Cheshire cat grin while dispensing the party line, further confusing the audience. Those that excel at it can plant more seeds than a multi-acred farmer. The question of course remains: "Is the crop presentable enough to be saleable?"