Let’s face it: Nobody wants to go through a colonoscopy, recommended for people over 50 to screen for colorectal cancer — the third most common cancer, with approximately 1.4 million new cases diagnosed worldwide each year, and the second leading cause of cancer-related deaths.
Because nearly one-third of the eligible US population and more than 60 percent of people outside the US choose to avoid the invasive endoscopic colonoscopy procedure and its laxative preparation, global screening rates remain low. Yet evidence shows the removal of adenomatous polyps found through colonoscopy can reduce colorectal incidence and mortality.