January Auto Sales Start the Year Slightly Softer

January also marked a return to truck sales commanding a larger share of the market


TORONTO – Despite strengthening consumer confidence, the new year began where December left off, with sales to open the year down 2.2% from January 2012. Total unit sales in January were 95,306. While consumer confidence in January reached its highest level since June 2011 according to the Conference Board of Canada, this did not translate into stronger overall vehicle sales.
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