With daily deals delivered via Twitter feeds and mobile-friendly sale sites, the retail industry is expanding in directions it would have been difficult to predict even five years ago.
Despite the sluggish economy, e-commerce reported record sales last year with an anticipated double-digit growth in 2011. Fueled by new technology and an evolving social-media shopping sphere, commerce is almost unrecognizable to the common consumer. However, it spells good news for retailers who quickly adopt such changing sales and marketing strategies. With daily deals delivered via Twitter feeds and mobile-friendly sale sites, the retail industry is expanding in directions it would have been difficult to predict even five years ago.