Toronto, ON –Starting May 1, the public can help support Cystic Fibrosis Canada (formerly known as the Canadian Cystic Fibrosis Foundation) by making a donation at any of the more than 600 LCBO stores throughout Ontario. Donation boxes for Cystic Fibrosis Canada will be displayed at LCBO checkout counters until May 31.
Customer donations will help young children like two-year old Cael, who is fighting for his life. Cael is one of many Canadian children who battle cystic fibrosis every day and he is featured on donation boxes displayed in LCBO stores during May, which is also Cystic Fibrosis Awareness Month.
Cystic fibrosis (CF) cuts young lives short. CF is the most common fatal genetic disease that affects Canadian children and young adults. One person dies from cystic fibrosis in Canada each week. There is no cure. Donations to Cystic Fibrosis Canada fund vital cystic fibrosis research and care programs.
“We thank the LCBO for this opportunity to raise awareness of cystic fibrosis and for helping make a difference in the lives of children, adolescents, and adults with cystic fibrosis,” said Maureen Adamson, Chief Executive Officer of Cystic Fibrosis Canada. “Despite progress to date, our work continues. Every week in Canada, two children are diagnosed with cystic fibrosis and one person dies of this fatal genetic disease. Our sights are squarely set on a cure. We invite LCBO patrons to join us in our fight for life and help us find a cure.”
“LCBO is pleased to partner with Cystic Fibrosis Canada and help improve the lives of individuals and communities across Ontario,” says LCBO President and CEO Bob Peter. “We appreciate the unwavering generosity of LCBO’s customers and staff who support these worthy causes and, in turn, assist their fellow Ontarians.”
Cystic Fibrosis Canada is one of 25 provincial, as well as numerous local charities, that will benefit from the LCBO’s province-wide donation box program in 2011. In 2010, LCBO raised a total of $4.2 million for charities through special programs and initiatives, of which $3.8 million was raised through in-store fundraising. In addition, LCBO’s annual dividend transfer to the Ontario government, which totaled $1.41 billion in fiscal 2009-10, excluding taxes, supports a wide range of important government programs, services and priorities, including health care and education.
Cystic Fibrosis Canada thanks the public for its support when shopping at their local LCBO stores during May.
