Jim Bray, CFP Automotive Editor

Jim publishes TechnoFile Magazine. Jim is an affiliate with the Automobile Journalists Association of Canada and his careers have included journalist, technology retailer, video store pioneer, and syndicated columnist; he does a biweekly column on CBC Radio One's The Business Network.

Jim can be reached at: bray@technofile.com Older articles by Jim Bray

Most Recent Articles by Jim Bray, CFP Automotive Editor:

Ford adds Tremor trim to its Explorer SUV October 10, 2026

I've always liked the Ford Explorer, especially since they went rear drive-biased. The Tremor trim level is a tad lost on this "never off-roader", but I can see why "off-roaders" would find it attractive;

Supergirl Brings Girl Power To Superhero Movies As It Crashes Onto 4K Disc September 23, 2026

I went into Supergirl wanting it to be good, and hoping it would be good. It ain't;

First impressions mixed for Mazda and Toyota’s new mainstream SUV models September 18, 2026

Mazda CX-5′s pricing ranges from $38,843 to just shy of 50 grand. RAV4′s start at $41,375 and range up to about $55,875 for the top line model;

Lincoln Navigator tries really hard to amaze and delight—and that’s too bad September 5, 2026

It's a shame. There's a lot to like with the Navigator otherwise;

Man goes into space and space comes back with a vengeance on Blu-ray and 4K disc August 22, 2026

It may not be one of my desert island discs, but Destination Moon is an excellent story told and visualized beautifully

Toyota’s legendary Land Cruiser embraces the new while keeping a lot of the old August 14, 2026

I hadn't driven a Land Cruiser in decades and am glad to see Toyota still offers the vehicle as a robust off-roader that's capable of going head-to-head with other legendary competitors;

Ray Harryhausen gets the 4K treatment for his first colour classic August 1, 2026

Heck, release all Harryhausen's films! There isn't a really weak one among them and all are well worth owning – especially (hopefully!) in 4K.

Lexus RZ is a luxury electric SUV with range July 15, 2026

I really did like the Lexus RZ 450E, all things considered. In fact, to date, it's my favourite EV;

Arizer’s new portable vapourizer works well and makes for a great conversation piece July 4, 2026

The Go SRT fits into this scenario beautifully. Though it's a tad dear, it's an excellent vapourizer and it's designed for easy portability and use. And as such, it achieves its goal very well;

Tony Randall makes faces on Blu-ray – and yet another IPTV Update June 16, 2026

7 Faces of Dr. Lao

Bias Light and setup disc set can enhance your home theatre enjoyment—and an IPTV update May 24, 2026

Mitsubishi Outlander PHEV a far from outlandish choice May 9, 2026

Pretty nice stuff, altogether, from a vehicle that's quite competitive in this niche. And they even throw in a third row of seats, small as they may be. Not bad;

The man who came to dinner and new Looney Tunes provide a real video feast May 1, 2026

The Man who came to Dinner, Looney Tunes Collector's Vault volume 2;

Mazda CX-30 Kuro offers a fun and sophisticated ride April 21, 2026

If it were me, I'd probably get the GT Turbo for its paddle shifters, but if you don't care about that, there are other CX-30's to love;

Canadians really can buy a new car for under 30 grand April 5, 2026

I like AutoTrader's app and website and, as mentioned above, have used them to buy and sell cars for more than 20 years;

IPTV – an alternative to conventional cable and satellite providers March 13, 2026

PART THREE: Just remember that it's the wild west out there in IPTV-land and govern yourself accordingly;

Big time Broadway musicals appear in a new boxed set—and Woody Woodpecker flies onto Blu-ray February 27, 2026

Guys and Dolls, Brigadoon, Damn Yankees, The Pajama Game, Gypsy and The Boy Friend, Plus Woody;

A true cinematic masterpiece and an unfortunate hagiography debut on 4K disc February 17, 2026

William Wyler's 1959 version of Ben-Hur, and then there's All the President's Men

IPTV: a solution for cord cutters that can bypass greedy cable providers – Part two February 13, 2026

Nothing, after all, is perfect. Well, other than my grandkids;

Think your apps are safe? It might be time to think again January 16, 2026

Think your apps are safe? It might be time to think again

Ford Bronco Sport gets upgrades and new trim levels for 2025 December 27, 2025

Ford Bronco is a pretty nifty vehicle and quite a bit of fun to drive even if you aren't going off road;

LG’s top new OLED TV offers a spectacular picture December 20, 2025

It was a real treat for the eyes, let me tell you!

Toyota adds hybrid option to its new generation of 4Runner December 5, 2025

I really liked the new 4Runner and were I looking in this market segment it would be my first choice;

Searching for a classic film on 4K for Christmas? Here are two great examples November 20, 2025

One Flew Over the Cuckoo's Nest, The Searchers

Ford’s maverick Maverick is a compelling choice for those who don’t need a “real” truck October 30, 2025

There's a lot to like with the Maverick and if I were looking for a truck that doesn't drive like a truck, I'd be taking a look in this direction

Ford being seduced by the dark side with its new Expedition October 13, 2025

The Ford Expedition is definitely not for me, and that's fine. I'm more of an Escape-sized consumer

James Gunn’s Superman updates the legend without destroying it September 28, 2025

Gunn has done a good job of updating the hero for today's cynical world and I look forward to seeing it again, as well as seeing what Gunn has in store for us next

Ready for a cell phone that doesn’t sing and dance? August 30, 2025

Polish company Mudita's Kompakt, a so-called dumb phone

Kia’s new K4 trades on its forte in the compact sedan market August 18, 2025

Kia is still making cars instead of abandoning that market segment like some of its competition has done. So well done to them for that!

Mazda offers an interesting alternative to its CX-5 August 4, 2025

Meanwhile, I finally have my own "Zoom-Zoom"! And I'm delighted.