Bud Light marketing exec behind Dylan Mulvaney partnership takes leave of absence: report

The Bud Light senior marketing executive behind the controversial Dylan Mulvaney ad campaign has taken a leave of absence, according to a report.

Alissa Heinerscheid, vice president of marketing for the popular beer, will be replaced by Budweiser global marketing VP Todd Allen, AdAge reported on Friday.

Heinerscheid has led the brand since June. It’s unclear if her replacement will be permanent. ---More...