Jim Bray, CFP Automotive Editor

Jim publishes TechnoFile Magazine. Jim is an affiliate with the Automobile Journalists Association of Canada and his careers have included journalist, technology retailer, video store pioneer, and syndicated columnist; he does a biweekly column on CBC Radio One's The Business Network.

Jim can be reached at: bray@technofile.com Older articles by Jim Bray

Most Recent Articles by Jim Bray, CFP Automotive Editor:

Tech guys’ advise steps for sleeping better with your smart device March 13, 2015
So here, for what it's worth, are the five tips the Färbe Technik guys have for living better with your ubiquitous screen
VW Golf re-in-car-nated for its new generation March 6, 2015
The new Golf is the first Volkswagen to be built on the company's, "extremely advanced" MQB platform that's lighter and stronger than previous generations, which means better handling and less fuel consumption
Acer Chromebook lets you live in the Clouds March 6, 2015
It's inexpensive (Acer's website lists it at $329), it's extremely portable, is built well and offers excellent multimedia features.
Lexus RC 350 ‘F-spires’ to sportiness February 27, 2015
It's hard not to like the RC 350. It offers a lot of comfort and technology, and it'll probably be discovered by alien archaeologists in about a thousand years, still running
Ford gives its innovative F-150 an icy reception in Quebec February 27, 2015
Ford's F-150 is available in a dizzying number of versions, starting with the lowest end XL regular cab 4x2 ($21,399) to the top line Platinum Super Crew 4x4 ($66,999)
Enhancing your love’s life through technology this Valentine’s Day February 13, 2015
You may have tried many ways to show your love on Valentine's Day, and are now running out of ideas.
BMW 4 series Gran Coupe: a five door two door? February 13, 2015
This 4 series Gran Coupe is probably my favorite of the BMW's I've driven over the past coupe of years (not that I've driven anywhere close to all of them), for its great exterior design and wonderful flexibility
Lexus NX a terrific entry level luxury ute February 5, 2015
Lexus' newest SUV, the NX 200, is sized like the RAV4 but since it's a Lexus it ups the luxury ante substantially over the popular Toyota ute
Ford Focuses on performance and winter driving skills February 5, 2015
Ford is doing its bit to help people get comfortable and efficient in winter driving and they invited me out to their "Winter Driving School" held on a snowy open area at Canada Olympic Park
Mercedes-Benz creates a nice new ‘cute ute’ January 29, 2015
The GLA isn't meant as a serious off roader, which makes it pretty much like most of its competition, but for those looking for a classy, premium SUV that won't break the bank, the GLA deserves to be on your list of test drives.
Acer monitor brings 4K UHD performance to the desktop January 29, 2015
A monitor such as this Acer obviously isn't for everyone. But if 4K performance is important to you, this is a good place to start your due diligence.
Porsche Macan and Boxster GTS – two new ways to love the marque January 22, 2015
I loved this car, even though I drove it in the dead of winter and couldn't really exploit its virtues.
Chrysler 200 a nice step forward January 22, 2015
The Chrysler 200 starts at about $19,500 Canadian. You can option it up to the top line version costing about $33,000.
CES 2015 points toward the future of our gadgets January 15, 2015
Here are some of the products I wish I'd seen the most at this year's CES.
Land Rover LR4 offers great views; sound; utility January 15, 2015
The base LR4 starts at $59,990 Canadian, while the HSE kicks off its sticker at $64,990. The highest end HSE LUX starts at $72,990.
Toyota 4Runner a go anywhere tool January 8, 2015
4Runners start $38,310 for the base SR5 model. The Trail Edition ups the ante to $44,725 and the Limited (it limits the amount left in your wallet!) starts at $47,680 for the five seat version and $48,875 for the seven seater.
Jaguar heads 2014’s class of TechnoFile’s most interesting vehicles December 17, 2014
Jaguar really needed a car like this
Star Trek TNG goes out with a bang on Blu-ray December 17, 2014
If you're a Trekkie waiting to finish off your set, it's a definite must have
Dodge Journey and Honda CR-V: very different takes on the Crossover theme December 11, 2014
The Honda CR-V - which despite my whining is still a fine vehicle - will undoubtedly serve you well for many years.
BlueDriver gives car owners insight into their autos’  innards December 11, 2014
The $99 BlueDriver consists of a little black plastic thingy you attach to your car's on board data port and interacts with an app you install on your Android or iOS smart phone or tablet
Parrot drones are pricey but interesting - and frustrating -  toys December 4, 2014
These drones from Parrot are an interesting idea and could be a lot of fun, though I wonder about the price for what you're getting.
Mazda3 Sport continues its winning ways December 4, 2014
The base Mazda3, which is a sedan with the small engine and less equipment, starts at $16,995, which seems like quite a bargain these days. But go for the gusto!
New Hyundai Sonata smooths its creases and sharpens its image November 28, 2014
Hyundai has been on a major roll, moving over the past 15 years or so from being pretty much the butt of jokes
Renny links your cellphone to your home, while Tip ‘n Split helps math-challenged tippers November 28, 2014
Tip 'n Split could be a boon if you're as tech-challenged as you are math-challenged. And at about 20 bucks, it's a pretty cheap gadget or gift
ES 350 a solid entry into the luxury niche November 14, 2014
That basic ES will set you back $41,500, which seems like a pretty good price considering the car you get for that amount.
Darbeevision’s Darblet makes high def look even higher November 14, 2014
Darbee claims its visual magic increases depth perception and sharpness - and the overall realism of the picture - on any display at any resolution up to 4K, including 3D
VW’s hot hatch GTI is back - and better than ever! November 6, 2014
The VW Golf GTI starts at $27,995 for the three door and $32,895 for the five door.
Hercules makes for an excellent Blu-ray but a mediocre movie November 6, 2014
It almost seems as if the producers were so intent on giving us form that they forgot substance
Canadian Car of the Year TestFest discovers the best of the best October 30, 2014
Car of the Year: Jaguar F-Type Coupe. Gorgeous in and out, great sound and the return of a legend
Porsche Panamera e-hybrid offers amazing frugality for a big sports sedan October 16, 2014
Not all hybrids are boring