During the summer, as Newt Gingrich’s presidential campaign appeared to be sputtering due to a lack of funds, many in the media began to ask why he thought he could win with no money. His reasonable answer—the only possible answer under the circumstances—was that he was going to pull a McCain. In other words, he would use the debates, along with the free campaign stops presented by political TV and talk radio programs, to present his ideas directly to the voters, which is to say without benefit of a significant team on the ground.