American buyers welcome innovation and creativity. The expansion of green technologies would be no exception if they were presented fairly within the market place
In recent years the move toward green products and technologies has gone into overdrive. Everything from the expansion of windmills and solar technologies to the hard rush toward passenger vehicles that run on alternative fuels is in the media. Few people disagree that America needs to continue to develop more efficient and cost-effective products. However, what has been a bone of contention with many consumers is the way in which many within the “green” movement have gone about attempting to integrate these new technologies into the market.
