By Dan Calabrese ——Bio and Archives--October 10, 2017
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Hill, an outspoken liberal, tweeted that Jones “has created a problem for his players, specifically the black ones… If they don't kneel, some will see them as sellouts.” Jemele Hill called President Trump a "white supremacist." The ESPN host wrote, “By drawing a line in the sand, Jerry put his players under more scrutiny and threw them under the bus... If the rationale behind JJ's stance is keeping the fanbase happy, make him see that he is underestimated how all of his fanbase feels.” She urged “paying customers” to “boycott his advertisers” if they don’t agree with Jones’ comments. Hill quoted a list of Cowboys’ advertisers in one of her tweets, which included AT&T, Bank of America, Dr. Pepper Snapple Group, Ford Motors, MillerCoors and Pepsi, and sent a message to her 760,000-plus Twitter followers.
“Change happens when advertisers are impacted,” Hill wrote. “If you strongly reject what Jerry Jones said, the key is his advertisers.” ESPN, the network that employs Hill, agreed to pay $15.2 billion in 2011 to air the NFL’s “Monday Night Football,” according to The New York Times. Although Hill got off with no formal suspension after calling Trump a "white supremacist," it remains to be seen what the sports network might do now that she has gone after the most lucrative team in professional sports. “The NFL is the biggest crutch keeping ESPN alive. If the NFL cuts ties, which would be reasonable if the network’s employees start calling for a boycott, ESPN would be in massive trouble,” Daily Caller’s David Hookstead wrote. “Not sure how happy ESPN management will be with an employee telling NFL fans to boycott NFL related sponsors, given the fact that ESPN needs the NFL to stay alive.”ESPN needs the NFL to stay alive, and the NFL desperately needs this public relations nightmare to go away, and as quickly as possible. But it's not going away because NFL owners helped to create the monster by coddling the anthem-kneelers when they should have told them enough already.
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