Before we deal with anything else, let's just say this: If you don't know what a golden shower is, try Urban Dictionary. We don't want to talk about it, especially since it almost certainly never happened. Then again, from the the way the story arc is developing here, maybe none of the rest of it did either.
The BuzzFeed decision to publish the entire memo without being able to verify any of it was reckless and irresponsible (it appears Ben Smith learned well during his days at the Worst Web Site in the World), but it may be having the unintended effect of revealing just how vaporous this whole supposed business is.