BOUCHERVILLE, QC, To coincide with Heart Month, Danone Inc. in Canada today announced the launch of Danacol®, a drinkable yogurt enriched with plant sterols. Plant sterols are shown to reduce cholesterol. The Canadian launch builds on the remarkable international success enjoyed by Danacol® since 2004 when it was first introduced in Europe by the Danone Group.
Almost 50% of Canadians aged 40 or over have moderate to high cholesterol levels1. For the millions of people concerned about high cholesterol, one of the main risk factors for heart disease and stroke, this new drinkable yogurt, when consumed as part of a balanced diet and healthy lifestyle, can be an important ally in helping to manage excess cholesterol.
